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1) Get Over Your Damn Self: The No-Bs Blueprint to Building a Life-Changing Business,
by Neustadt, Romi
Paperback (092016)

Romi Neustadt is passionate about helping others build lucrative direct sales and network marketing businesses that help create lives with more freedom and flexibility, greater purpose and a lot more fun. ... read more

Retail Price: $16.00Compare and buy for $10.55

2) Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com,
by Ross, Aaron, Tyler, Marylou
Paperback (072011)

... read more

Retail Price: $14.95Compare and buy for $9.86

3) Tipping Point: How Little Things Can Make a Big Difference,
by Gladwell, Malcolm
Paperback (012002)

This celebrated bestseller, now in paperback, is a book that is changing the way Americans think about selling products and disseminating ideas. The new Afterword by the author describes how readers can constructively apply the tipping point principle in their own lives and work. ... read more

Retail Price: $17.00Compare and buy for $11.22

4) Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant (Revised),
by Kim, W Chan, Mauborgne, Renee a
Hardcover (022015)

"With a new preface, fresh chapters, and updated case studies" --Back of jacket. ... read more

Retail Price: $32.00Compare and buy for $21.11

5) Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans.,
by Levesque, Ryan
Paperback (042015)

When it comes to the way business is carried out online, the earth beneath our feet is shifting right now--and shifting quickly. The one-size-fits-all approach is fast becoming obsolete. More and more businesses are learning that the more they tailor-make the messages they put on their sites, as well as how they interact with every single user, the more satisfied customers get--and the more they earn. ... read more

Retail Price: $14.99Compare and buy for $9.89

6) Hooked: How to Build Habit-Forming Products,
by Eyal, Nir, Hoover, Ryan
Hardcover (112014)

... read more

Retail Price: $25.95Compare and buy for $17.12

7) Contagious: Why Things Catch on,
by Berger, Jonah
Paperback (052016)

Dynamic young Wharton professor Berger draws on his research to explain the six steps that make products or ideas contagious. Why do some products get more word of mouth than others? Why does some online content go viral? ... read more

Retail Price: $16.00Compare and buy for $10.55

8) Rock Your Network Marketing Business: How to Become a Network Marketing Rock Star,
by Robbins, Sarah
Paperback (102013)

... read more

Retail Price: $12.00Compare and buy for $12.00

9) Trust Me, I'm Lying: Confessions of a Media Manipulator,
by Holiday, Ryan
Paperback (072013)

As blogs control the news, the job of a media manipulator, like Holiday, is to control blogsNas much as any one person can. Tired of a world where blogs take indirect bribes, marketers help write the news, and reckless journalists spread lies, he explains exactly how the media really works. ... read more

Retail Price: $17.00Compare and buy for $11.22

10) HBR's 10 Must Reads on Communication (with Featured Article ?The Necessary Art of Persuasion, ? by Jay A. Conger),
by Harvard Business Review, Cialdini, Robert B, Morgan, Nick, Tannen, Deborah
Paperback (042013)

... read more

Retail Price: $24.95Compare and buy for $16.46

11) Why We Buy: The Science of Shopping: Updated and Revised for the Internet, the Global Consumer, and Beyond (Updated, Revised),
by Underhill, Paco
Paperback (122008)

Is there a method to the madness when it comes to shopping? Hailed by the "San Francisco Chronicle" as "a Sherlock Holmes for retailers," author and CEO Underhill answers with a definitive "yes" in this witty, eye-opening report on the nation's ever-evolving consumer culture. ... read more

Retail Price: $17.00Compare and buy for $11.22

12) Selling the Invisible: A Field Guide to Modern Marketing,
by Beckwith, Harry
Paperback (032012)

... read more

Retail Price: $16.00Compare and buy for $10.55

13) All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All,
by Godin, Seth
Paperback (042012)

Godin teaches readers to create a story that fits the consumer's world view, a story they will intuitively embrace and share with friends. ... read more

Retail Price: $16.00Compare and buy for $10.55

14) Miracle Morning for Network Marketers: Grow Yourself First to Grow Your Business Fast,
by Elrod, Hal, Petrini, Pat, Corder, Honoree
Paperback (102015)

The Miracle Morning for Network Marketers uses Hal Elrod's global phenomenon to show you habits you can adopt from the best performers in your field. By changing your strategies, mindsets, and rituals to match the top 1% of network marketers, you'll grow yourself and your business faster than you ever thought possible. ... read more

Retail Price: $19.95Compare and buy for $17.45

15) Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising,
by Holiday, Ryan
Paperback (092014)

"A new generation of megabrands like Facebook, Dropbox, AirBnb, and Twitter haven't spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead they rely on a new strategy-growth hacking-to reach many more people despite modest marketing budgets. According to bestselling author Ryan Holiday, growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. ... read more

Retail Price: $14.00Compare and buy for $9.24

16) Diffusion of Innovations, 5th Edition,
by Rogers, Everett M
Paperback (082003)

... read more

Retail Price: $35.00Compare and buy for $30.62

17) Attention Merchants: The Epic Scramble to Get Inside Our Heads,
by Wu, Tim
Hardcover (102016)

"From Tim Wu, author of ... The Master Switch, and who coined the phrase 'net neutrality'--a ... look at the rise of 'attention harvesting' and its transformative effect on our society and our selves"-- ... read more

Retail Price: $28.95Compare and buy for $19.10

18) Advertising Campaign Strategy: A Guide to Marketing Communication Plans,
by Parente, Donald, Strausbaugh-Hutchinson, Kirsten
Paperback (082014)

... read more

Retail Price: $295.95Compare and buy for $288.55

19) Brand Gap: Revised Edition (REV),
by Neumeier, Marty
Paperback (082005)

A veteran author and branding expert shows readers how to leverage the power of branding and make the leap from strategy to execution. After explaining what a brand is (and isn't) and discussing the foundations of a brand, Neumeier discusses five critical disciplines: differentiation, collaboration, innovation, validation, and cultivation. ... read more

Retail Price: $29.99Compare and buy for $19.79

20) Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right),
by Sehdev, Jeetendr
Hardcover (032017)

... read more

Retail Price: $26.99Compare and buy for $17.81

21) Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less,
by Pulizzi, Joe
Hardcover (092013)

... read more

Retail Price: $28.00Compare and buy for $18.48

22) 80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More,
by Marshall, Perry, Koch, Richard
Paperback (082013)

Guided by famed marketing consultant and best-selling author Perry Marshall, sales and marketing professionals save 80 percent of their time and money by zeroing in on the right 20 percent of their market -- then apply 80/202 and 80/203 to gain 10X, even 100X the success. With a powerful 80/20 software tool (online, included with the book), sellers and marketers uncover how to slash time-wasters; advertise to hyper-responsive buyers and avoid tire- ... read more

Retail Price: $21.95Compare and buy for $14.48

23) Brand Thinking and Other Noble Pursuits,
by Millman, Debbie, Walker, Rob
Paperback (052013)

... read more

Retail Price: $19.95Compare and buy for $13.16

24) Storybranding 2.0: Creating Stand-Out Brands Through the Purpose of Story,
by Signorelli, Jim, Reiman, Joey
Hardcover (022014)

The ultimate how-to book about brand storytelling ... read more

Retail Price: $28.95Compare and buy for $19.10

25) Purple Cow: Transform Your Business by Being Remarkable,
by Godin, Seth
Hardcover (112009)

In "Purple Cow, "Godin urges business people to put a Purple Cow into everything they build, and everything they do, to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place. ... read more

Retail Price: $23.95Compare and buy for $15.80



 

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