|Nudge: Improving Decisions about Health, Wealth, and Happiness|
by Thaler, Richard H, Sunstein, Cass R.
|RedBrazil Visitor Ranking (3470 Votes)|
Citing decades of cutting-edge behavioral science research, the authors demonstrate that sensible choice architecture can successfully nudge people towards the best decisions without restricting their freedom.
Paperback: 312 pages
Publisher: Penguin Books (032009)
Product Dimensions: 8.46 x 5.50 x 0.85 inches
Shipping Weight: 0.63 pound(s)
Media Mail: YES
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