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Used Books
 
Business Books
Beating the Commodity Trap: How to Maximize Your Competitive Position and Increase Your Pricing Power

by D'Aveni, Richard Anthony

Commoditization-a virulent form of hypercompetition-is destroying markets, disrupting industries, and shuttering long-successful firms. Conventional wisdom says the best way to combat commoditization is differentiation. But differentiation is difficult and expensive to implement, and keeps you ahead of the pack only t ... (read more)



Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth

by Calkins, Tim

"Breakthrough Marketing Plans "shows people how to cut through the clutter and create a marketing plan that will drive sales and build a strong brand. People should stop wasting time creating long complicated documents and focus on the things that really matter. ... (read more)



And the Clients Went Wild!: How Savvy Professionals Win All the Business They Want

by Kuzmeski, Maribeth

Whether by means of Facebook, Twitter, streaming video, or by old-fashioned word-of-mouth, public relations, or personal sales skill, the goal is to win. Kuzmeski offers real-life examples of success from some of today's best businesses to show how to integrate and benefit from both traditional and new marketing metho ... (read more)

 
Computer Books
Whoogles: Can a Dog Make a Woman Pregnant - And Hundreds of Other Searches That Make You Ask "Who Would Google That?"

by Almerico, Kendell, Hottenroth, Tess

... (read more)



Head First HTML with CSS & XHTML

by Freeman, Elisabeth, Freeman, Eric

This unique guide fills a need for an entry-level book on Web programming with HTML and CSS. It uses the engaging, multi-sensory "Head First" learning approach to deliver insights into cutting-edge Web design and development. ... (read more)



The Principles of Beautiful Web Design

by Beaird, Jason

An ideal book for people who can build Web sites, this revised, easy-to-follow guide is illustrated with beautiful, full-color examples, and leads readers through the process of creating great designs from start to finish. ... (read more)

 

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