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Business Books
The Evolution of Revolutions: How We Create, Shape, and React to Change

by Howie, Patrick J

Based on historical analysis of revolutions in business, sports, science, and politics and with how-to knowledge, a leading researcher and economist provides guidance on how to identify and foster innovations that will lead to revolutions. ... (read more)



The Brand Gap: How to Bridge the Distance Between Business Stratey and Design, a Whiteboard Overview (REV)

by Neumeier, Marty, Neumeier

A veteran author and branding expert shows readers how to leverage the power of branding and make the leap from strategy to execution. After explaining what a brand is (and isn't) and discussing the foundations of a brand, Neumeier discusses five critical disciplines: differentiation, collaboration, innovation, valida ... (read more)



Value Merchants: Demonstrating and Documenting Superior Value in Business Markets

by Anderson, James C, Jr, Kumar, Nirmalya, Narus, James A

Do your salespeople feel under extreme pressure to retain accounts or gain new business at any cost? If so, you may be leaving big money on the table. Consider the integrated-circuit supplier representative who lost $500,000 of potential profit on a single transaction, just to win a deal that he would have closed anyw ... (read more)

 
Computer Books
The Shallows: What the Internet Is Doing to Our Brains

by Carr, Nicholas

The bestselling author of "The Big Switch" returns with an explosive look at technology's effect on the mind. ... (read more)



Teach Yourself Visually Windows 7

by McFedries, Paul

Windows 7 is Microsoft's highly anticipated operating system used by millions of people around the world. This practical guide for visual learners is an ideal introduction to the new features of this operating system. ... (read more)



Facebook for Dummies

by Abram, Carolyn, Pearlman, Leah

This newest edition provides a thorough update on all the technology changes that have occurred on the site since the previous edition published. The book also includes coverage of all the most popular features of the site that have been added since the first edition. ... (read more)

 

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