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04/19/19 7:23

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Business Books
Beating the Commodity Trap: How to Maximize Your Competitive Position and Increase Your Pricing Power

by D'Aveni, Richard Anthony

Commoditization-a virulent form of hypercompetition-is destroying markets, disrupting industries, and shuttering long-successful firms. Conventional wisdom says the best way to combat commoditization is differentiation. But differentiation is difficult and expensive to implement, and keeps you ahead of the pack only t ... (read more)



The Discipline of Market Leaders

by Treacy, Michael, Wiersema, Fred

New in paperback--the bold new strategy for reinventing competition, written by the authors of the popular Reengineering the Corporation. Treacy and Wiersma describe in detail how companies such as Wal-Mart, Southwest Airlines, Charles Schwab, and Intel are creating havoc for their competitors by raising and reshaping ... (read more)



Different: Escaping the Competitive Herd

by Moon, Youngme, Carruthers, Lynn

Moon identifies the outliers, mavericks, and iconoclasts who have thoughtfully rejected orthodoxy in favor of an approach that is more adventurous. ... (read more)

 
Computer Books
The Shallows: What the Internet Is Doing to Our Brains

by Carr, Nicholas

The bestselling author of "The Big Switch" returns with an explosive look at technology's effect on the mind. ... (read more)



Pro Drupal 7 Development

by Tomlinson, Todd, Vandyk, John K

... (read more)



Agile Web Development with Rails

by Ruby, Sam, Thomas, Dave, Hansson, David Heinemeier

Rails has evolved over the years, and this book has evolved along with it. It starts with a step-by-step walkthrough of building a real application and in-depth chapters that look at the built-in Rails features. This edition now gives new Ruby and Rails users more information on the Ruby language. ... (read more)

 

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