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Used Books
 
Business Books
Sway: The Irresistible Pull of Irrational Behavior

by Brafman, Ori, Brafman, Rom

Like the bestsellers "Blink" and "Freakonomics," this lively narrative offers a fresh view of the world, explaining the previously inexplicable and revealing hidden influences on human decision-making. ... (read more)



Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers

by Moore, Geoffrey A

Revised and updated, this new edition includes a special emphasis on the Internet, while showing readers how to market and sell high-tech products to mainstream customers. ... (read more)



Positioning: The Battle for Your Mind: How to Be Seen and Heard in the Overcrowded Marketplace

by Ries, Al, Trout, Jack

Long considered required reading for anyone in business, this seminal marketing classic is now available in trade paperback. ... (read more)

 
Computer Books
The Facebook Effect: The Inside Story of the Company That Is Connecting the World

by Kirkpatrick, David

... (read more)



The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World

by Barr, Chris

From Yahoo!, one of the most visited Internet destinations worldwide, comes the definitive reference on the essential elements of Web style for writers, bloggers, editors, businesspeople, and students. ... (read more)



The Principles of Beautiful Web Design

by Beaird, Jason

An ideal book for people who can build Web sites, this revised, easy-to-follow guide is illustrated with beautiful, full-color examples, and leads readers through the process of creating great designs from start to finish. ... (read more)

 

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